Why recognize Action Heroes?

We are all influenced by our surroundings... and often too busy to go out of our way to eat healthy and be physically active. Healthy Shasta wants to recognize and celebrate those who make healthy eating and physical activity choices convenient, enjoyable, affordable, more enticing or easier for others.

What is an Action Hero?

An Action Hero is any individual, organization, youth, business, or group who has gone the extra mile to help children, youth or adults incorporate physical activity and healthy eating into their daily routine. The nominee must be located in Shasta County. The selection committee will look for nominees whose efforts:

  • Empower others to make healthy eating and/or physical activity choices;
  • Make healthy choices easier, more accessible, or more enticing;
  • Reach a large number of people and/or those most in need of healthy lifestyle changes;
  • Have a long-term impact (such as a permanent policy or environmental change);
  • Have had a positive impact and inspire others; and/or;
  • Have gone above and beyond what might normally be expected.