Media Campaign
Healthy Shasta began a media campaign in September 2006 to encourage people to walk more and be physically active as a family. In January 2007, a new series of ads to encourage families to eat more fruits and vegetables will begin. Here are some samples:
Print Ads
- This is one food fight you really need to win.
- Getting your kids to eat healthy isn’t always easy, but it’s worth it. Eating more fruits and vegetables and getting 30-60 minutes of physical activity on most days of the week can help prevent obesity-related diseases like type 2 diabetes…
- Billboard (PDF: 220kb)
- Print Ad (PDF: 272kb)
- All in favor of healthy kids…walk this way.
- It’s true, small steps make a huge difference! Walking at least 30 minutes a day improves health, increases energy and even makes you feel good. And if done as a family, actually increases the chance of talking with your kids. So take a step in a healthy direction…
- Billboard (PDF: 330kb)
- Print Ad (PDF: 878kb)
- Let’s all be action heroes.
- Did you know that horsing around with your children outside does a world of good inside? It improves energy, makes you feel good, and along with eating fruits and vegetables, can reduce the risk of diabetes and high blood pressure. So be an action hero with your kids. Get out and play for at least 30 minutes a day…
- Billboard (PDF: 121kb)
- Print Ad (PDF: 355kb)
Radio and TV Adstop ↑
- Listen to "Hear That?"
- Radio ad (MP3: 354kb)
- Listen to "Action Hero"
- Radio ad (MP3: 354kb)
- Listen to "Captain Cabbage"
- Radio ad (MP3: 2.3MB)
- KRCR Channel 7 Proud Sponsor
- TV ad (MP3: 864kb)
- Movement Afoot
- TV ad (MP3: 1.38 MB)
- Action Hero
- TV ad (MP3: 1.5 MB)
Healthy Shasta Press Releasestop ↑
Get the latest news about Healthy Shasta by reading our press releases!
- 7/6/2010 – Healthy Shasta Seeking Action Hero Nominations (49.8 KB)
- 6/21/2010 – Local Restaurants Now Offering a Farmers' Market Menu (36.2 KB)
- 6/2/2010 – Chef at the Market begins Saturday, June 5th at the Redding Farmers' Market (58.1 KB)
- 4/30/2010 – Healthy Shasta Promotes EBT at Redding Farmers' Market (35.7 KB)
- 4/26/2010 – Redding Girl Chooses Healthy Kids Choice and Wins a Bike! (36.4 KB)
- 4/2/2010 – Healthy Shasta Offers Free E-Newsletter (45.2 KB)
- 1/29/2010 – Free Workshop Offered on Keeping Kids Safe Walking to School (37.9 KB)
- 9/30/2009 – Burney Elementary to Celebrate Walk to School Day (43.6 KB)
- 9/29/2009 – Shasta Lake School to Celebrate Walk to School Day (43.8 KB)
- 7/24/2009 – Four Local Action Heroes Announced! (44.3 KB)
- 4/28/2009 – National Walking Expert Mark Fenton to offer Free Workshops (38.5 KB)
- 4/9/2009 – Safe Routes to School Workshop with National Expert Mark Fenton (41.9 KB)
- 3/17/2009 – Healthy Shasta to Recognize Action Heroes in Shasta County (47.3 KB)
- 10/10/2008 – Golden Shoes Show the Way to Great Local Opportunties (29.1 KB)
- 9/25/2008 – Healthy Shasta Announces New Features at Walk This Way at Turtle Bay Celebration (141.2 KB)
- 9/10/2008 – The Hunt for the Golden Shoes is on! (40.2 KB)
- 8/19/2008 – Schools Partner with Healthy Shasta for Seven-Year Healthy Students Initiative (124.5 KB)
- 6/26/2008 – Farmers Market Family Day Event Postponed (196.0 KB)
- 6/19/2008 – Veg Out at Farmers Market Family Day (121.4 KB)
- 3/11/2008 – Shasta CAN & Healthy Shasta Celebrate "National Nutrition Month" (114.1 KB)
- 3/5/2008 – Celebrate "National Nutrition Month" at Holiday Market (100.1 KB)
- 1/14/2008 – Supervisors Ready to 'Walk the Talk' (49.9 KB)
- 10/25/2007 – Community Steps Up to Help Families Take the Healthy Shasta Challenge (32.8 KB)
- 10/12/2007 – Challenge Yourself for Better Health & a Chance to Win a Trip to Disneyland (27.6 KB)
- 10/4/2007 – "Walk This Way at Burney Falls" (47.7 KB)
- 9/26/2007 – Public is Invited to Healthy Shasta's "Walk This Way at Turtle Bay" (32.4 KB)
- 6/26/2007 – Walk this Way at Farmers Market Family Day (126.2 KB)
- 4/30/2007 – Walk this Way with Mayor Dickerson (32.2 KB)
- 4/17/2007 – Mayor Dickerson Walks the Talk (32.5 KB)
- 2/14/2007 – Win the Food Fight & Show Your Valentine You Care (22.8 KB)
- 2/9/2007 – Winning the Food Fight Kick-off February 14th (24.9 KB)
- 12/19/2006 – Healthy Shasta Challenge & Golden Shoe Winners Announced (37.3 KB)
- 10/13/2006 – Two Golden Shoes Found! Four Still at Large (23.5 KB)
- 10/5/2006 – Join Us for the Intermountain Area's Healthy Shasta Kickoff Event "Walk this Way at Bailey Park" (30.9 KB)
- 9/28/2006 – Shasta County Selected for National Health & Wellness Initiative (38.3 KB)
- 9/21/2006 – Join Us for Healthy Shasta's Kick-off Event "Walk this Way at Turtle Bay" (36.6 KB)
- 9/14/2006 – There's a New Movement Afoot to Address Childhood Obesity in Shasta County. It's Called Healthy Shasta! (32.3 KB)
